4 Kids Ice Cream

The concept behind the 4 Kids Ice Cream logo was to design a playful, food-themed logo that exudes inclusivity and fun. The focal point of the icon is a large ice cream cone with the scoop doubling as a sun, creating a welcoming and delightful mascot. Surrounding the cone are silhouettes of children, emphasizing their enjoyment of ice cream; cones in hand. These kids are cleverly integrated into the text, which features a playful display typeface that perfectly complements the outdoor, warm personality of the brand. The font ties in harmoniously with the ice cream theme too. Additionally, the choice of yellow as the primary color stimulates appetites, evokes happiness, and exhibits enthusiasm.