Bunzl Safety Logo

When the Senior Vice President of Bunzl’s safety department reached out to me for a logo design, I was thrilled to take on the challenge of creating graphics that would stand out among other sectors. During the design process, I recognized the importance of ensuring the safety of employees and individuals in their workplace, which led me to incorporate personal protective equipment (PPE) icons into the logo. These icons enhance the logo’s meaning without overshadowing the ‘Safety’ wordmark, which is emphasized in a bold blue color to give it prominence while allowing the icons to play a complementary role.