Feinberg New Dining Options

In Northwestern University’s Feinberg School of Medicine, a group of new dining options was introduced, aimed at students and visitors. To amplify awareness about these dining options and steer traffic towards Simpson Querrey, I created both feather banners and retractable banners. The feather banner was setup on the sidewalk outside while a retractable banner inside the lobby provided more information via a QR code for people interested in hours of offerings available.